RAM considered a pickup truck based on the Fiat Bull
Begins to circle around the idea of a new generation of the pickup truck RAM Dakota, based on the new Fiat Bull that Fiat Chrysler Automobiles already offers in Brazil.
Qeu products from Fiat are marketed with the emblem of Dodge and RAM is no novelty. In Mexico available from the Dodge Vision (Fiat Grand Siena) to the RAM 700 (Fiat Strada) and in a short time more the new Fiat will be in charge of return to the life of the Dodge Neon.
these days Mike Manley, maximum head of RAM and Jeep, told the american newspaper The Detroit News, that not only there will be a pickup based on the Jeep Wrangler, but in addition, thanks to the possibilities offered by that segment in growth, possibly Fiat Chrysler Automobiles can provide a second product.
although Manley delved too, believes that a second offer could support the expansion of the brand in the international arena, especially taking into account the prestige that the RAM brand has in the Middle East, Africa and of course Latin America.
at the moment there is nothing official, but news reports suggest that the company could offer a version enhanced of the pickup Fiat Bull. It is clear that sooner or later it should happen, as has already happened not only with the Strada, but also with product larger as the Fiat Ducato, which is marketed as RAM Promaster.
customers have started to show some interest in that segment, and recently have come around not only the Fiat Bull and Duster Oroch in Brazil, but also the new Toyota Tacoma and Chevrolet Colorado have made their arrival to the united States, so the idea of a new generation of the RAM Dakota based on the Fiat Bull, it would not be far-fetched.